Last Updated: November 9, 2026
A boulevardier is a negroni made with bourbon or rye in place of gin. The standard recipe is 1 1/2 ounces of bourbon, 1 ounce of Campari, and 1 ounce of sweet vermouth, stirred with ice and strained over a large cube or served up in a coupe. It tastes richer and warmer than a negroni, with whiskey spice softening the bitter edge.
The drink is credited to Erskine Gwynne, an American writer who founded a magazine in Paris in the 1920s called Boulevardier. It appeared in Harry MacElhone’s bar book in 1927. It is a strong, spirit-only drink, so serve it thoughtfully and drink responsibly.
Ingredients
- 1 1/2 oz bourbon or rye whiskey
- 1 oz Campari
- 1 oz sweet (red) vermouth
- Ice for stirring
- 1 large ice cube, if serving on the rocks
- Orange peel or a cocktail cherry, for garnish
Instructions
- Fill a mixing glass with ice.
- Add bourbon, Campari, and sweet vermouth.
- Stir for 25 to 30 seconds until very cold.
- Strain into a rocks glass over a large cube, or into a chilled coupe for a straight-up version.
- Express an orange peel over the surface, rub it along the rim, and drop it in. A cherry is also traditional.
How It Differs From a Negroni
| Feature | Negroni | Boulevardier |
|---|---|---|
| Base spirit | Gin | Bourbon or rye |
| Standard ratio | 1 : 1 : 1 | 1.5 : 1 : 1 |
| Flavor | Piney, sharp, bitter | Warm, oaky, rounder |
| Season | Year-round aperitivo | Often preferred in fall and winter |
| Strength | Strong | Strong |
Many early versions used equal parts, but more recent bartenders favor a slightly higher whiskey ratio so the base spirit stays present beside the strong flavor of Campari. If you prefer the equal-parts structure, try it and see which you like.
Bourbon or Rye?
Bourbon makes a smoother, sweeter boulevardier with vanilla and caramel tones that round off Campari’s bitterness. Rye is spicier and drier, with pepper and herbal notes that echo the vermouth. Neither is wrong. For a first attempt, a bourbon around 90 to 100 proof offers a good middle path, while a rye can suit people who enjoy bolder, drier cocktails.
Vermouth Matters
Sweet vermouth is a fortified wine that begins to oxidize once opened. Keep opened bottles in the refrigerator and use them within a month or two. Richer, vanilla-forward vermouths pair well with bourbon, while spicier, more herbal ones suit rye. A fresh bottle makes a notable difference in how the drink tastes.
Variations
Old Pal
A close relative made with rye, Campari, and dry vermouth instead of sweet. It is drier and sharper.
Smoked boulevardier
Smoke the glass with a wood chip or cinnamon stick before pouring. Add a hint of campfire aroma.
Mezcal boulevardier
Replace half the bourbon with mezcal for a smoky, earthy variation.
Amaro boulevardier
Replace Campari with a softer amaro, such as Amaro Nonino or Montenegro, for a less bitter, more caramelized drink.
Cold-weather spice
Add a dash of orange bitters or aromatic bitters to bring out the spice of the whiskey.
Tips
- Stir, do not shake. Shaking would cloud and over-aerate a drink made only of spirits and wine.
- Use big ice. It keeps the drink cold without diluting it too quickly.
- Taste and nudge. If bitter dominates, add a bar spoon of vermouth; if sweet dominates, add a few drops more Campari.
- Pick a firm bourbon. Low-proof bourbon gets lost behind Campari.
- Garnish with intention. Orange peel adds brightness, while a cherry adds a sweeter note.
Serving and Pairing
The boulevardier is heavier than a negroni and holds up to richer foods:
- Grilled steak or lamb chops
- Burgers with caramelized onions
- Roast pork with apples
- Aged cheeses like gouda and cheddar
- Dark chocolate with orange zest
- Spiced nuts and dried figs
Batching a Boulevardier
Because every ingredient is shelf-stable except vermouth, batching is straightforward. For six drinks, combine 9 oz bourbon, 6 oz Campari, and 6 oz sweet vermouth in a clean bottle. Add 4 oz of cold water, shake gently, and refrigerate. Pour 3.5 oz over a large ice cube for each guest and garnish with orange peel. The mix keeps well for a couple of weeks if the vermouth is fresh.
FAQ
What does a boulevardier taste like?
It tastes like a negroni with a whiskey backbone: bittersweet orange, warm spice, and a smooth, slightly oaky finish.
Is a boulevardier stronger than a negroni?
Slightly. The extra half ounce of whiskey adds volume and alcohol, and whiskey is generally bottled at a similar or higher proof than gin.
Can I serve it up instead of on the rocks?
Yes. Stir with ice, strain into a chilled coupe, and garnish. This gives a silkier, more concentrated drink.
What can I substitute for Campari?
Other red bitter aperitivos work, but each has a different sweetness and bitterness. Expect the drink to taste different from the classic.


